What is a fractional growth partner?

A fractional growth partner is a senior marketing leader who works with your company on a part-time or contract basis, typically for 3-6 month engagements. Unlike hiring a full-time CMO, a fractional partner provides strategic leadership, builds marketing systems, and executes campaigns without the overhead of a full-time executive salary. At Cresce Studio, fractional growth partnerships start at $6,000 per month.

Who does Cresce Studio work with?

Cresce Studio works primarily with consumer brands that have achieved product-market fit but have scattered, unsystematized marketing. Ideal clients are scaling companies entering or expanding in the U.S. market.

Where is Cresce Studio located?

Cresce Studio is headquartered in Lisbon, Portugal and works with clients globally. Founder Andrea is an American expat who specializes in helping international brands scale in the U.S. market.

How much does it cost to work with Cresce Studio?

Cresce Studio offers two primary service tiers: Fractional Growth Partner engagements start at $6,000 per month for 3-6+ month commitments. Strategy Intensive sessions are available for $1,200 and include a 90-minute deep dive with a 90-day action plan.

Your product is selling. Your marketing is scattered.

I help consumer brands turn scattered wins into scalable growth systems so you can stop guessing and start compounding.

Let's Talk Growth

Trusted by

Noovo Rootstrap Formula.Monks Hubble ContactsCart

Clients featured in: Forbes · Inc. · Design Milk

Strategy that bridges story and systems.

I plug into marketing and creative teams to connect the dots between positioning, structure, and performance—from messaging to go-to-market execution.

Because results follow resonance. Every brand has a story, but only the right one drives traction. I help teams clarify their positioning, simplify their message, and build systems that scale.

Recent project

GTM strategy for product rebrand

Outcome

$17.8M in presales, 3 months

Another win

$0 to $18M inbound pipeline

This might sound familiar.

✓ Customer wins scattered across Slack, email, and your founder's memory
✓ Campaigns running, but no system connecting them to revenue
✓ Positioning that worked at launch but now holds you back
✓ Need senior marketing leadership—but not a full-time hire
✓ Expanding into the U.S. market and the playbook doesn't translate

That's the gap I fill. I plug into your team as a fractional growth partner—extracting undocumented wins, building systems to repeat them, and creating the infrastructure to scale.

Growth Stories

Results that compound

Here's what happens when scattered marketing becomes a system.

Noovo

$17.8M in presales in 3 months + Tier-1 media coverage

Led the GTM strategy for Noovo's rebrand and product launch. Built a full-funnel growth system combining audience segmentation, conversion-optimized creative, and targeted outreach.

GTM Strategy Rebrand PR

Noovo rebrand campaign showing product launch materials

Rootstrap

Inbound pipeline from $0 to $18M in one year

Partnered over 3 years to transform their growth engine from early positioning to a fully scalable inbound system through content strategy, SEO, automation, and creative direction.

Growth Systems Content SEO

Rootstrap marketing dashboard showing inbound pipeline growth

Formula.Monks

AI-driven GTM strategy for global scale

Partnered with the technology division of Media.Monks to define a cohesive strategy integrating AI-driven tools, narrative-led content, and cross-functional operations.

AI Integration GTM Brand

Formula.Monks AI-driven technology platform interface

Kind Words

What clients & colleagues say

"Andrea brought energy, creativity, and a sharp focus on execution. She was instrumental in building out key initiatives from crafting effective media outreach strategies to optimizing our HubSpot sequences. Her collaborative approach made her a valuable extension of our team, and her input helped us sharpen our brand messaging and accelerate growth."

Benoit Lafond

Co-Founder & CEO, Noovo

"Andrea played a pivotal role in growing Rootstrap's Inbound Sales Pipeline from $0 to $18 million in just a year, with her innovative strategies at the forefront. Her dedication and strategic thinking are genuinely remarkable. What truly sets Andrea apart is her professional excellence combined with her exceptional qualities as a human being."

Shaun Kennedy

Head of Marketing, Rootstrap

"We needed a tough, smart, and hard working leader who would ask challenging questions and get us results. Andrea embodies all of these qualities while retaining a love for her team's success and leaving her ego behind. Andrea's only weakness is her inability to brag about herself. She doesn't have time for such nonsense as she is too busy providing leadership by doing."

Charlie Horning

Sales Leadership, Rootstrap

"Ostensibly Demand Generation but she is far more than that a Chief of Staff, Disciplined Strategist and Wildly Creative are only a few of the ways I can describe her impact. Many marketers have valuable skillsets but the Andreas of the world know how to systematize and empower a team to accomplish the impossible."

Patrick Ward

Director, Institutional Marketing at Vanguard (formerly Rootstrap)

How I Work

Three phases to repeatable growth

Extract

I dig through your scattered wins—customer stories, sales calls, support tickets—and pull out the proof you've been sitting on.

Systematize

I build the positioning, messaging, and marketing systems that turn those wins into repeatable, scalable assets.

Scale

I work alongside your team to execute, measure, and iterate. Systems that compound—not decks that collect dust.

Services

Two ways to work together

Depending on where you are and what you need.

From $6,000/month

Fractional Growth Partner

For teams ready for consistent direction, structure, and execution. I plug into your team as your fractional growth lead for 3–6+ month engagements.

Typically includes: Brand positioning & messaging · GTM strategy · Content systems · Campaign direction · Growth roadmapping

Apply to work together

$1,200

Strategy Intensive

A 90-minute deep dive to bring focus to your marketing priorities. You'll leave with a clear roadmap—what to stop, start, and double down on.

You'll walk away with: Positioning clarity · Priority matrix · 90-day action plan · Recording & notes

Book an intensive

📍 Lisbon / Working globally

Meet your growth partner

Hi, I'm Andrea. I bridge strategy and execution—helping brands find focus, build systems, and scale with intention.

I'm a brand and growth strategist with 10+ years helping consumer brands scale—most recently as a fractional growth partner for companies entering or expanding in the U.S. market.

As an American expat in Lisbon, I understand both sides of the Atlantic—and the translation required to make positioning land.

Fun facts: I'm a new mama, love hiking, and a lifelong student of neuroscience—fascinated by how emotion drives behavior (and buying decisions).

Common questions

Everything you need to know before we talk.

What is a fractional growth partner?

A senior marketing leader who works with your company part-time, typically 3–6 months. Strategic leadership and hands-on execution without the full-time overhead.
Who do you work with?

Consumer brands with product-market fit but scattered marketing. Ideal if you're scaling, entering the U.S. market, or have great customer wins that aren't systematized.
What does it cost?

Fractional partnerships start at $6,000/month (3–6+ months). Strategy Intensives are $1,200 for a 90-minute session with a 90-day action plan.
Where are you based?

Lisbon, Portugal—working with clients globally. As an American expat, I specialize in helping international brands scale in the U.S. market.

Clarity starts with a conversation.

Book a 20-minute call. We'll talk through where you are, where you want to go, and whether I can help.

Book Your Call